In society, it means that people feel well and have their rights respected. For us, it means the same.

Resposibility for people's well-being

For us, it is important that both those who sell and those who wear our underwear can do so with a clear conscience. They should feel confident that the products are manufactured under good conditions. It’s simply about taking responsibility for people’s well-being. That’s why we strive for strong ethical values, both internally and externally, to ensure that everyone in the production chain is treated fairly.

Our production

Through our strategic decision to have our own production in Latvia, our headquarters and central warehouse in Borås, and to exclusively collaborate with carefully selected suppliers in Europe, we can guarantee good working conditions.

Fairtrade certified cotton

As part of our commitment to social sustainability, we use Fairtrade-certified cotton in most of our cotton garments. When you buy Fairtrade-certified cotton, the farmers who grow the cotton are given the opportunity to improve their economy and working conditions. A portion of the income is reinvested in projects for social, economic, and environmental development.

The support of Garissa

Swegmark has also supported Garissa in eastern Kenya for several years. Garissa is a foundation created by the Borås couple Monica and Carl-Axel Ekman—she a dentist, he a surgeon. In the village of Garissa, the foundation runs a girls' home and schools, providing a safe haven and education for vulnerable girls, giving them the opportunity to build a future where they have control over their own lives. For Swegmark, a brand that focuses on women, it is with great joy and gratitude that we have followed and continue to support Garissa’s incredible work.

We promise to always strive to be better

Finally, social sustainability is about ensuring that people feel well and have their rights respected. We will always strive to improve, step by step.