Pure Shape is designed to feel smooth, comfortable and easy to wear all day. A T-shirt bra for anyone who wants a clean silhouette under their clothes, with a soft underwire and considered details that keep it in place without being noticed.
Why you'll love it:
- Soft, shaped cups for a natural and seamless silhouette
- Soft underwire that adapts to the body's shape
- Seamless edges with no pressure or visible lines
- Adjustable, padded shoulder straps for personal comfort
- Padded hook-and-eye clasp and nickel-free hardware, gentle on skin
Pure Shape combines everyday comfort with a clean, timeless design. The padded cups in 75% polyamide and 25% elastane create a smooth, line-free silhouette under any top, while the soft underwire keeps the bra in place without feeling rigid against the body.
The wire type is chosen based on size for the best possible fit: sizes 75–85 B, C and D use our softest wire, while sizes 90–100 B, C and D and 75–95 E use our medium wire, a step firmer than our softest option for added structure where the fit requires it.
The padded hook & eye closure is gentle on the skin and varies by size: 2 rows in sizes 75–85 B, C and D, and 3 rows in sizes 90–100 B, C and D and 75–95 E.
